ExxonMobil direct mailer promoting Upromise education micro-funding incentives when you use Speedpass.
Writing for Advertising
Rapp Collins was the first advertising agency to embrace six sigma practices. This video was presented to the entire agency as an introduction and precursor to six sigma training. Click for Six Sigma video
A micro-site created for a promotion called “The Faces of Timex”. Participants would upload their photo, which was then voted on by viewers. The winner would appear in a Timex ad. Technically, this was a complicated project to do. This site had multiple stages which required updating including the content (that was my job).
A direct mail piece from RadioShack and Verizon targeted toward women highlighting special cellular phone bundles.
Email and web content development for Whiskas Cat Food. Along with creating a library of cat related articles which members would choose monthly. Download a PDF Sample
Developed marketing to go with a new “dry cleaning” product being developed by P&G. The target was house wives in Indianapolis (no joke). I worked closely with Critical Mass in Toronto to develop the online content as well.
Print ad campaign targeting parents to check out Major League Baseball’s website with their children. I did both the writing and art direction on this.
La Posada Hotel in Laredo, Texas Names Steven Robbins To Managing Director LAREDO, Texas, August 20, 2007 – The historic, La Posada Hotel has announced the appointment of Stephen A. Robbins as managing director of the Hotel. La Posada Hotel, located on the banks of the Rio Grande in Laredo, recently completed a $15 million(…)