Rapp Collins introduced a new market segment to RadioShack, a conglomerate of both Gen X and Gen Y consumers that I coined “The XY Continuum”. The video was shown to RadioShack Execs on new video glasses and highlighted new technologies that this segment was getting into encouraging RS to explore further. XY Continuum
Ron was brought in to help find new revenue streams for a local Austin, Texas consignment sale. Ron was the creative director and writer in the revamping of the website and creation of new marketing materials and programs to expand revenue. After the initial expansion, revenue tripled after the first year.
Ron was the Creative Director on this project; starting with corporate identity to complete site design and copy.
Here is a list of all the marketing disciplines Ron has experience in and most of the clients that he has had the privilege to work with. These marketing disciplines or skill sets include: Interactive Marketing Direct Marketing Branding General Advertising Promotions Corporate Communication (MARCOM) Social Media CRM Corporate Identity Offline Content Public Relations
Happy New Year! Please download the free RGCRC 2012 calendar as my new year’s gift to you. I wish everyone great success from their marketing efforts in 2012. All the best, Ron Gross Download Free Calendar
Happy holidays everyone and let’s make our dreams come true in2012! Ron Gross RG Creative Consulting
This was an article Ron wrote for a South Texas magazine called City Harmony. Here is a modified version, which Ron used to promote his freelance marketing business. Marketing in a Lean Economy When the economy goes for a dive, that’s the time for your marketing efforts to come up for a breath of(…)
Here is an interview with Ron Gross, Owner of RG Creative Consulting. Mickey Peavler of ATX Architects talks to Ron about art and creative marketing. To check out more interviews with Austin’s creative talent check out the the iTunes ATXA podcast site.